Do you work in the mortgage industry? Are you using digital marketing and lead generation strategies to get more clients? (If you’re not, well… how are you making any money??) If you ARE relying on online strategies to …
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How do you grow on Facebook? It’s a simple question. But as it turns out, the answers are as wide-ranging as you can find. Facebook advertising growth strategies will be nothing new to the experienced Internet marketer. But …
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A new year has come and gone. But are you another year wiser when it comes to your brand? If you feel like there’s still plenty to learn, don’t worry—you’re in the same position as plenty of enterprise …
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You’ve done it. After all the effort of reaching out with your brand on social media, sponsored ads, and organic traffic, you’ve drawn people to your landing page. The analytics bear that out. Not only are people coming …
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You need a plan. And not just any plan. Not something you slap together and hope will work. No. When it comes to your social media content, you want to create content that engages. Content that drives clicks. …
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I know what you’re thinking. Facebook? I’ve tried that before. You get nothing but garbage (if anything)! To that I say: not so fast, tonto! At this point, it’s fair to say that’s outdated thinking. Not only is …
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Pop quiz: What’s the value of a landing page? Yes, it’s important that you have a landing page that greets someone on your site, and guides them to the next step—ultimately converting them into a potential lead for …
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Let me start this out by saying if you currently don’t have a mortgage website aside from the one your company has provided you, most of this won’t apply to you. I will also say that if that …
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It’s your business. You’d better claim it. Google makes that possible through a service known as My Business. If you’ve ever been frustrated because you’ve Googled your business—only to find that not only did you not show up, …
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It might just be one of the most powerful tools mortgage marketers under-utilize. It’s Facebook. Now, I know what you’re thinking. “Facebook? Really? I’ve tried it. It didn’t work. Little to no leads. The leads I DID get …
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