The easiest way to generate exclusive mortgage leads

Every commission starts with a relationship. Start more relationships with rebel Forms: interactive mortgage lead generation forms that generate 3x more (and better quality) leads than traditional lead generation methods.

Introducing: rebel Forms Mortgage Lead Generation
Mortgage Lead Generation Forms Dashboard
Wendy Thompson Mortgage Advisor
I have used rebel iQ for several years now and can’t imagine what I would do without their mortgage lead generation system. The number of people who go to my mortgage website and complete the quiz is close to 14% which is crazy high. You won’t be disappointed!

Flood your pipeline with exclusive mortgage leads

rebel Forms are interactive, “quiz-style” mortgage lead generation forms that make it easy and compelling for prospects to get in touch with you. Designed with Conversion Rate Optimization (CRO) principles, rebel Forms routinely generate 3x more leads than traditional contact forms.

Capture mortgage leads from any marketing channel

  • Your mortgage websites or landing pages
  • Print ads & traditional marketing
  • Digital ads & social media
  • Events — in-person & virtual
  • Email blasts & newsletters
  • Your referral network

Qualify prospects with interactive questionnaires

  • Dozens of pre-built mortgage lead forms
  • For mortgage & real estate, and much more
  • 8 mortgage loan types from 203k to VA
  • All customizable
  • Or build your own

Convert prospects into actionable mortgage leads

  • Capture important lead information
  • Automated email & text follow up
  • Send leads to your CRM
  • Connect to your LOS, MLS, POS & more

Capture your own mortgage leads from anywhere

Mortgage Website Lead Generation
Loan Officer Lead Generation
Loan Officers Leads
Mortgage Lead Forms
Mortgage Referral Generation
From your website

Turn more website visitors into qualified leads.

Mortgage Website Lead Generation
From print ads & event posters

Use QR codes to turn eyeballs into mortgage leads.

Loan Officer Lead Generation
From your digital ads

Get a bigger return from your ad spend by optimizing your conversion rate with rebel Forms

Loan Officers Leads
From your email campaigns

Get more and better quality mortgage leads from your email marketing by adding rebel Forms to every email.

Mortgage Lead Forms
From your referral network

Win leads together by placing rebel Forms on your partners’ websites and listings. Think of it like a “digital yard sign” that captures exclusive leads for you and your partners

Mortgage Referral Generation
Kyle Beetle X5 Home Loans
Having a well-put-together and optimized mortgage website that rebel iQ has built for us takes us to the next level.

Qualify prospects for any mortgage scenario

Choose from dozens of pre-built forms. Capture the details you need to qualify each prospect for different mortgage scenarios and loan types.

Powerful mortgage lead generation tools for every scenario & niche

  • Purchase
  • Refinance
  • Hybrid
  • Debt Consolidation
  • Reverse Mortgage
Mortgage Leads for Every Scenarios

You’ll also get real estate lead generation tools that expand your reach

  • Home Search
  • Home Valuation
  • Luxury Home Search
  • Open House
  • Guaranteed Offer
Real Estate Leads Generation System

Build your own rebel Form

Create your own questions and mortgage lead generation forms. Or drag-and-drop to build anything you want from our question and component bank.

Mortgage Lead Capture System

Automated instant lead follow up

Send texts and emails to your mortgage leads while they’re still hot.

Mortgage Lead Follow-Up

Designed for mortgage professionals like you


Connect to your CRM, LOS, MLS, POS & more


Install in less than 2 minutes — no tech skills required


Customize with your logo and brand colors


Meets strict mortgage security & compliance requirements


Designed to convert mortgage leads with UX & CRO principles

B2B & B2C

Great for consumer-direct and referral mortgage lead generation strategies

See how many mortgage leads your rebel Forms generate with reporting

Local Mortgage Lead Generation with Forms

Built to convert qualified mortgage leads.
Not scare them off.

rebel Forms convert more and higher quality mortgage leads than traditional contact forms. That’s because they’re designed with User Experience (UX) and Conversion Rate Optimization (CRO) principles that make them more inviting and persuasive than traditional mortgage lead generation methods.

Mortgage Leads Ads
Mortgage Advertising
Generate Your Own Mortgage Leads

Get access to the same rebel Forms we built for billion-dollar companies between 2012-2017. (Yep, they still use them today.)

rebel Forms nearly doubled the mortgage leads generated from one of the world’s largest real estate websites — Zillow’s Mortgage Marketplace.

If you know how to copy and paste, you already know how to use rebel Forms

You don’t need any tech skills to use rebel Forms.
Plus, our team is always available to help.

Mortgage Marketing Advisors

Guided Product Walkthroughs

rebel iQ Success Academy

24/7 Online Support Center

Exclusive Facebook Groups

Lead Conversion Webinars + Coaching

Turn your marketing into a mortgage lead generation machine

Your rebel iQ demo comes with a free Digital Marketing Assessment.