It’s not always about what you do. Sometimes, what you don’t do is just as important. You’ll find that this truth often applies to the world of marketing through an email newsletter or an email list. Why? Because …
READ MORE
Andrew Pawlak leadPops Co-Founder & CEO Generating insurance leads is tough … But it’s about to get WAY EASIER!! Over the past 14 months, we’ve listened, learned and invested 1,000’s of programming hours into upgrading …
READ MORE
Ghost don’t make purchases. Your customers and clients are real, breathing people—with real wants and needs that run deeper than simply requiring your services. In your efforts to better reach these potential leads, you not only have to …
READ MORE
What does it mean to provide value? Whether you come from the mortgage, real estate or insurance industry (or any industry, for that matter), the concept is the same when it comes to online marketing: You’re either providing …
READ MORE
When you send out an email, you’re not hoping for an accident. True: when companies like yours send out newsletters, it can feel a bit like casting a net into the sea. You’re hoping there are some potential …
READ MORE
You know that mobile access to your website is essential. You know that many people today—Millennials in particular—prefer to do their shopping and research on their mobile device. Half (or more) of your website traffic is on a …
READ MORE
Your customers are in love with your content. They read your page up and down, it seems. But for some reason, they just…aren’t… converting. You have a call to action button, but the sales and leads aren’t rolling …
READ MORE
Most insurance agencies don’t think like marketers. The good news is, you don’t have to be like most insurance agencies. Unfortunately, simply desiring for a new way to generate quality leads is only half the battle. Now you …
READ MORE
