You’ve got a business in the mortgage and real estate fields, but you’re just starting out. What now? The first step is to learn how to generate mortgage leads. The problem? There are probably fifty thousand ideas swimming …
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You’ve set up your website. You’ve created calls to action. You’ve incentivized customers to click forward. Then, like a chef in the kitchen putting together multiple ingredients and expecting something spectacular to happen, you wait. Then? Nothing happens. …
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When you have a great position in Google, life is good. Call it “Organic SEO nirvana.” You can sit back and let the clicks roll in, trusting your sales funnel to do the rest. The problem is that …
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There’s good news for mortgage brokers who want a complete web presence that’s purpose-built for marketing and growth. leadPops, Inc. and Brokers Are Better are partnering to offer special bundled technology and marketing services packages for mortgage brokers …
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If you’ve ever been in the business of generating leads, you’ve seen it before. You have a potential client. They’re excited to work with you. Then, without a word of explanation, they drop off. Don’t feel bad. It …
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Trust. Do you have it? It’s a simple question. Yet you’d be surprised at how often mortgage companies and insurance companies—two industries in which trust is an absolute must—have no idea. There’s a reason for that. It’s one …
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We could tell you all about SEO until we’re blue in the face. But why take our word for it? In seeking effective long-term strategies for your SEO, it helps to listen to the people who have demonstrated …
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Click. It’s been your goal all along—to cajole a potential customer into clicking your link. But after all of the marketing tips, the content written, and the setup, it’s time to consider an additional step… …what happens after …
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We live in the digital world, right? So we can kiss those traditional marketing tactics goodbye… …but, not so fast. Sure, digital marketing tactics are ideal for the digital environment. They’ll give you everything you need to scoop …
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Want to get more results from your call-to-action (CTA)? It starts with the rest of your content. The CTA might be an element that you can paste in at the end of a piece of content, sure. But …
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