If you’re still using an email address for your business that ends with something like—@gmail.com, @hotmail.com, @aol.com, etc.—it’s time to drop that and get a professional branded email @ your own domain name.
Same goes for emails that end with @ [your-company-domain].com (if you don’t own the company).
It’s not good business practice to brand everything with, and send every correspondence through, an email that’s at a domain name that doesn’t belong to you. You want your email address to be branded with a domain name YOU own so that it goes where you go.
Mortgage professionals change companies often. Starting over with a new email address every time you change companies over the life of your career will result in a ton of lost business.
You can always forward your old email account(s) to your new one so you do not have to check two emails.
Gmail for Business is a great option for setting up your own branded email account, and you can set one up in just a few minutes using the link below (no affiliation to leadPops):
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Good news! It definitely looks like the investment has been good so far as conversions are up about 65% after 1 week compared to my old site!