Liftoff - Mastermind Group for Mortgage, Real Estate, & Insurance Pros

The Most Powerful Mastermind in the Mortgage Industry


Elite Loan Officer Group Strategy Sessions
1:1 Coaching | Implementation | Technology

Larry AlexanderOwner, Great Plains Mortgage Company

"Since implementing these changes in our marketing, we’ve received 106 leads.

Out of those leads, we’ve contacted 87 of them and closed 23, resulting in over $85,000 in commission checks."

Very Limited Openings...
To See If You Qualify, Apply Here Now


Liftoff is for mortgage professionals that want to double, triple, or even QUADRUPLE their business in the next 6-12 months...


  • Are investing a minimum of $1K+ dollars per month on marketing, whether it’s social media, direct mail, buying leads, pay-per-click ads, radio spots, or something else
  • Have a website currently, or planning to launch one in the next 60-90 days
  • Generate several leads per month from past clients, networking events, or real estate agent partnerships
  • Are closing at least 4 deals, or $1M in volume per month consistently
  • Have a "whatever it takes" attitude and are willing to step outside of your comfort zone to reach new levels in your business and professional life

No technique, approach, or system is right for every business.

Liftoff solves a very specific problem—we help mortgage brokers and LOs who are hustling to generate business, hungry to get better results from their marketing, and ready to increase their income consistently without depending on rates.

If that’s you, Liftoff will help.


Liftoff is not for people are looking to sit around for a couple of days and shoot the shit, then go back to "business as usual".

If you're looking for an easy button or just want to buy leads instead of learning how to consistently generate your own business, Liftoff is not for you. Please don't apply.

Every Liftoff member is REQUIRED to share their victories as well as their failures and struggles in detail. You have to be willing to share. If this bothers you, please don't apply.

If you're "old school" and oppose the idea of using technology to streamline your business and automate marketing activities, please don't apply.

If you're not coachable and "know it all" when it comes to mortgage marketing and business development strategies, you won't get anything out of Liftoff. Please don't apply.

If you vehemently hate Realtors, Liftoff probably won't be a good fit for you. Please don't apply.

Most importantly, you must be willing to EXECUTE on the amazing strategies your learn from Liftoff Coaches and other members. If not, please don't apply.


  • Conversion Rate Optimization -- websites, landing pages, and lead generation
  • Search Engine Marketing -- search engine optimization, pay per click, and retargeting
  • Traditional Marketing -- signage, business cards, direct mail, flyers, radio ads, etc.
  • Social Media Marketing -- Facebook, Twitter, Instagram, LinkedIn, etc.
  • Email Marketing  -- list building and campaign optimization
  • Business to Business Relationships -- growing your sphere and getting more referrals
  • Realtor & Builder Relationships -- identifying and overcoming struggles and objections
  • Improving Existing Realtor & Builder Relationships -- uncovering opportunities and low-hanging fruit
  • Recruiting New Producing Realtors & Builders -- stepping in and taking business from partners you want to work with, regardless of their current LO relationships 
  • Ancillary Lead Monetization Tactics -- passive income opportunities
  • Improved Branding Strategies -- make sure clients remember YOU, not the company
  • Hiring Virtual Assistants -- how to find 'em, how to hire 'em; focusing on hire-dollar tasks vs. the minutia 
  • Automation Tools & Technology -- tools that will save you time and frustration 
  • Competitor Analysis -- uncovering strengths and weaknesses of your competition 
  • And much more...


- Expert S.W.O.T. Analysis
​- 2-Day All-Access Pass to the Next Liftoff Event
- Unlimited 1:1 Coaching for 1 Year
- A Copy of The Mortgage Marketing Manifesto (eBook upon signup & paper copy @ event)
- A New Mortgage Marketing Website (setup + 1 year subscription)
- MortgageFunnels UNLIMITED (1 year subscription)
- Email Fire Marketing Automation System
- Credit Repair Program Enrollment
- W.H.A.L.E. Realtor Coaching -- 3 New Agents in 90 Days
- Insurance Funnels Marketing (lead monetization strategy)
- Access to Our Private Facebook Group
- PagePops Landing Pages
- 1-Year Money Back Guarantee

1-Year Value of JUST the Technology Included:

Mortgage Marketing Website: $497 setup + $97/month = $1,661/year

Mortgage & Real Estate Funnels: $187/month UNLIMITED (per user) = $2,244/year

Email Fire Marketing Automation: $97/month for 1K contacts = $1,164/year

PagePops Landing Pages: $49/month (most comparable to LeadPages Pro) = $588/year

Total = $5,627/year INCLUDED


The Mortgage Marketing Manifesto Book

In an age where individual loan officers and small to medium sized mortgage shops are competing with billion dollar mortgage operations and lead generation companies, there is a way for mortgage originators to tap into the market and create their own fresh, interested, and targeted leads—minus the millions of dollars spent on advertising.

It’s time for these strategies and systems to be made available to mortgage professionals who are committed to growing their careers and increasing their incomes.

Through Andrew Pawlak’s years of helping everything from individual LOs and Realtors® to publicly traded mortgage lead generation technology companies, he has used the secrets in this book to help clients increase ROI and get more out of every dollar they spend on advertising.

Today, it’s time to share this life-changing information with every mortgage professional who works hard, but needs to get better results from the time and effort they put into growing their business.


​November 11th & 12th, 2016

Dates for 2017 to be determined...


Did you receive a personal invitation for Liftoff from Andrew or one of the other Coaches or current members? Or did you hear about it elsewhere?

Either way, you cannot buy your way into the Liftoff Mastermind. It is strictly by application or invitation only. 

For that reason, we allow guests to apply for consideration using the form below. If we feel that your application is a match, we will schedule a brief call between the Liftoff Team and see if it's a mutual fit.

If it is a fit, we will extend an invitation to attend our next meeting that has openings. 


Membership decisions are made by the officers and advisers on a case-by-case basis and depend on six major qualifying factors:

  • What you are able and willing to contribute to the group
  • Your current monthly loan volume/production
  • Your current marketing and business development activities
  • Your probability to get at least double ROI
  • Your overall personality match to the existing group
  • Recommendations of other Liftoff members

Our goal is to keep out all the beginners, flakes, and "all talk, zero action" types.

Liftoff is priced to be for “adults” only. It’s a very effective disqualifier.

Get in a real mastermind, or throw your money out the window. Add the growth potential and the immediate impact this group will have on helping you capitalize on low-hanging fruit and opportunities to close more loans, and the investment becomes a total no-brainer.

The technology alone is worth over $5K...

The coaching, training, group strategy sessions, and 1:1 support are priceless.

Not to mention we're offering a 1 Year, ROI Guarantee.

So, the question is: what are you waiting for?


Once you apply and if you get accepted, here's how it will work:

My team and I will get on the phone with you personally for 1 hour and create what’s called a S.W.O.T. Analysis, allowing us to dive deep and uncover strengths, weaknesses, opportunities, and threats in your business.

We’ll share those results with you in a detailed report, along with a plan to help you capitalize on your strengths and opportunities, while minimizing (and in many cases, eliminating) weaknesses and threats.

Then, my team and I will come alongside you to break through any sticking points you have with your marketing, and work with you for 12 months to help you build your foundation and optimize everything that you’re doing...

From email marketing to social media, Realtor® relationships to offline marketing, and everything in between.

If this sounds like something you’re interested in, I invite you to apply with me personally here:

Once you apply, my team will follow-up with you to discuss the program and see if it’s a fit.

If it is, we’ll schedule the first call to learn about you and your goals, and then we’ll conduct your S.W.O.T. Analysis shortly thereafter.

What Mortgage Professionals
Are Saying About the Solutions
& Strategies We Cover During Liftoff 

John Doe UI/UX Designer

“It definitely looks like the investment has been good... 
lead conversions are up about 65%!”

John Doan
- Creative Director @ Equinox Real Estate & Financial Services

"Your knowledge and expertise has helped me to engage with Realtors and establish new and better relationships."

Bill Burnett
- President @ VA Association of Mortgage Brokers & Homestead Mortgage

John Doe UI/UX Designer
John Doe UI/UX Designer

"Best investment we have made in many years."

Larry Alexander
- Owner, Great Plains Mortgage Company


After you complete the application (by clicking the button below) we will review your information and contact you to speak with us personally. At that time, we will answer any questions, see if we're a fit for each other, and if so, give you information on the mastermind.

Andrew Pawlak
Andrew Pawlak
Co-Founder & CEO @ leadPops
Chairman of Liftoff Mastermind

A Quick (Partial) Bio of Andrew Pawlak

Andrew Pawlak is a passionate idea guy, and more importantly, he’s an executor. He's known for his enthusiasm and ability to teach, as well as motivate and inspire everyone around him.

As an entrepreneur with 12 years of sales and digital marketing experience, Andrew has been a pioneer in conversion optimization for mortgage and real estate marketing since starting in the industry in 2004.

He has co-founded 2 successful internet startups in the mortgage and real estate space, including leadPops, Inc., where he’s the CEO.

Andrew has consulted thousands of independent loan officers, real estate agents, and insurance agents, as well as c-level executives at publicly traded companies in the mortgage and real estate industries.

Technology Andrew has developed has generated over $250,000,000 in sales commissions for clients nationwide.

Today, he and his team offer training, consulting, and lead generation technology to loan officers, Realtors, and insurance agents all over the country, with over $2M in leads running through their systems each month.

Our (INSANE) Money Back Guarantee

You are fully protected by our generous and some call it "INSANE"
100% Money Back ROI Guarantee.

We guarantee you will make at least your investment in Liftoff in the form of closed loan commissions, or you will get 100% of your money back at the end of 1 year. 

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